SCOOT ZEROS x CHEETOS®: PUMA’s Exclusive Collection Launch Event at Foot Locker
On March 22, 2024, PUMA, a world sports company, organized an exclusive launch event for the SCOOT ZEROS x CHEETOS® SS2024 collection at Foot Locker in Greenhills Mall, San Juan City. The event was attended by basketball players and media representatives, who were introduced to the newest collaboration between PUMA and Scoot Henderson, the Point Guard for Portland Trail Blazers.
PUMA collaborated with Foot Locker Philippines to create an Instagram-worthy in-store experience for attendees during Foot Locker Friday series.
The event was hosted by Migs Bustos, with music by DJ Rammy Bitong. It was filled with fun booths that everybody could enjoy. Attendees had the chance to take larger-than-life photos on the Giant Cheetos Bag Photobooth and exchange them for prizes on the Snap & Win station.
On the event, basketball lovers had the chance to shoot hoops on the Shoot Like Scoot booth and the Basketball Arcade. Furthermore, customers who made purchases in the course of the event were treated to interactive experiences at two exclusive booths: Jenga Agenda and the Get Those Cheetos Wind Machine.
Customers who bought PUMA products on that individual day were invited to take part in the Jenga Agenda game. However, those that purchased items from the SCOOT ZEROS x CHEETOS® collection got the chance to enter the Get Those Cheetos Wind Machine booth where they might grab freebies.
The successful launch event solidified the bond between PUMA and Foot Locker, highlighting their joint dedication to providing top-tier products and experiences for Filipino sports enthusiasts.
The PUMA SCOOT ZEROS x CHEETOS is now available for purchase in select PUMA stores nationwide and online at the value of P5,900.
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