eleventh Regional Travel Fair surpasses pre-pandemic performance, hits over PHP 110M in sales
It’s no secret that the travel industry suffered much throughout the COVID-19 pandemic. But thankfully, the industry has began to get better as more tourist destinations opened prior to now years. The general public health emergency has only recently been lifted too. It definitely showed throughout the eleventh Regional Travel Fair held at SM City Seaside Cebu from July 21 to 23, where the said fair surpassed its pre-pandemic performance. With over Php 110 million in actual and negotiated sales, the travel fair outshined its previous sales figure by 32.97%.
With this, Chief Operating Officer Maria Margarita Montemayor Nograles expressed her elation at this 12 months’s Regional Travel Fair. “We’re thrilled to witness the overwhelming response and enthusiasm from exhibitors and visitors throughout the Regional Travel Fair. The outstanding sales leads signal a shiny future for the tourism industry within the post-pandemic era and reaffirm travelers’ confidence in the protection of their travels.”
This 12 months’s theme is #VisitCentralVisayas, spotlighting the discoveries within the Central Visayas region of the Philippines. Allow us to see what the fair offered to the guests and travel goers who attended the Regional Travel Fair!
Engaging B2B sessions
A part of the eleventh Regional Travel Fair is the business-to-business (B2B) sessions wherein industry professionals gather to share the most recent industry trends and best practices. It’s also the chance to network with other business owners and innovate travel operations. These sessions are the very best ways to achieve recent knowledge of the travel industry within the Philippines. Also a part of the B2B sessions are the tourism offices of Central Visayas from Cebu, Lapu-Lapu City, Cebu City, Squijor, Negros Oriental, and Bohol with their product updates.
Discounted tour packages
After all, no travel fair ends without the much-awaited travel discounts! From July 22 to 23, many visitors and travel enthusiasts enjoyed and took advantage of the travel offerings on the travel fair. From discounted tour packages in recent and emerging destinations to accommodation, airline tickets, and even souvenir items, fairgoers were immensely delighted to explore what Central Visayas offers greater than its usual destinations.
Southern Cebu immersive experience
Lastly, one in every of the highlights of the Regional Travel Fair is the Southern Cebu experience, where the Tourism Promotions Board (TPB) members, stakeholders, influencers, and media partners were treated to a pleasant tour of Argao and Carcar in Cebu. On this trip, we could see and taste different cultures and culinary offerings this a part of Cebu offers. It was indeed a good looking method to discover the heritage of Cebu, one we weren’t very accustomed to. Indeed, Central Visayas is filled with destinations to observe out for in the approaching years!
What’s Next for the Regional Travel Fair
After the successful #VisitCentralVisayas fair, all roads result in Northern Luzon— a good greater and higher regional travel fair is ready to be held within the Ilocos Region, so stay tuned! Planning to travel locally for this and next 12 months’s travel goals? Mark your calendars for the subsequent Regional Travel Fair to attain great travel deals as you explore the Philippines!
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