Grab spotlights community restaurants anew in second yr of Indie Eats

Grab Indie Eats

MANILA, PHILIPPINES – GrabFood, the Philippines’ leading on-demand delivery platform, shines the highlight yet again on Filipino mom-and-pop shops, community restaurants, and independent merchants within the second yr of its most talked about food campaign Indie Eats. Bannering “Sarap na Lumalaban”, this yr’s Indie Eats invites foodies in every single place to savor culinary delights from MSMEs that may stand toe-to-toe with the standard go-to restaurant chains.

Indie Eats is certainly one of Grab’s pioneering efforts that support hundreds of homegrown small businesses. Constructing on its success in 2022, the Indie Eats community has flourished and welcomed hundreds of recent merchant partners, providing a good richer culinary experience for food enthusiasts nationwide.

This yr, Grab also partnered with renowned street photographer Jilson Tiu to provide select Filipino restaurants a creative boost as they showcase the art behind every mouthwatering creation they provide. With the Indie Eats x Jilson Tiu campaign, small food businesses Barls Snack Corner, Bebette’s Pancit Malabon, Doble Pares, and Hungry Buns are given an inventive uplift in capturing the art behind their kitchen innovations.

This August, the Grab App will showcase the exclusive Jilson Tiu photos of the merchant partners, adding an irresistibly mouth-watering touch to each Indie Eats order. The featured merchant-partners are also given the creative liberty to make use of the photos in various assets as they introduce their restaurants and offerings to more Filipinos.

Grab Philippines Senior Director for Deliveries Anton Bautista says, “Grab takes pride in offering foodies the chance to find hidden gems right of their backyard. Through this, we’re spotlighting these community culinary movers, enabling them to tap right into a wider consumer base. As we grow our Indie Eats program with more exciting food offerings for everybody, we’ll proceed leveraging our platform to permit our network of highly engaged consumers to experience the wide range of food our merchants can provide.”

To find recent food faves and take a look at the Indie Eats x Jilson Tiu photos, foodies can simply click the Indie Eats icon of their app’s GrabFood tab. With a minimum order of Php400 on Indie Eats, foodies will even enjoy a Php 80 discount on GrabFood until September 3.

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