Cebu Pacific, Singapore Tourism Board renew partnership to fly every Juan to Singapore

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Cebu Pacific (PSE: CEB), the Philippines’ leading airline, has strengthened its partnership with the Singapore Tourism Board (STB) to assist travelers reimagine the Lion City and visit Singapore.

CEB and STB previously signed a memorandum of understanding (MOU) in April 2022 to mark the reopening of Singapore’s borders. With the successes of the past yr, each parties today renewed the MOU to accentuate their collaboration to advertise travel to Singapore, which is certainly one of the top-of-mind destinations for visitors from the Philippines. Key projects on this 2023 MOU will include joint marketing and promotions, and joint business development within the areas of fly-cruise and meetings and incentive corporate groups.

Singapore Tourism Board Assistant Chief Executive Juliana Kua welcomes guests to the Cebu Pacific and STB MOU signing.
Singapore Tourism Board Assistant Chief Executive Juliana Kua welcomes guests to the Cebu Pacific and STB MOU signing.

“We’re delighted to renew our partnership with Cebu Pacific, which contributed greatly to Singapore’s strong tourism numbers for 2022,” said Ms. Juliana Kua, Assistant Chief Executive for International Group, Singapore Tourism Board (STB). “Philippines is a key marketplace for Singapore, and the attractive promotions from Cebu Pacific shall be complemented by STB’s ‘SingapoRewards’ programme, which offers a free experience for each eligible tourist to Singapore.

Singapore Tourism Board Area Director for Philippines Ruby Liu shares what travelers can expect in their trip to Singapore.
Singapore Tourism Board Area Director for Philippines Ruby Liu shares what travelers can expect of their trip to Singapore.

SingapoRewards[1] is a latest programme that can provide international visitors with a chance to try certainly one of nearly 40 latest or “off-the-beaten-path” experiences in Singapore free of charge, across the entire of 2023.

CEB provides strong connectivity to Singapore because it currently flies from Manila, Cebu, Davao, and starting in April, from Clark, Pampanga.

In her speech, Cebu Pacific Chief Marketing and Customer Experience Officer Candice Iyog highlights the symbiotic partnership between the airline and Singapore Tourism Board, as well as the plans on how the carrier can ensure continued growth of its network and capacity.
In her speech, Cebu Pacific Chief Marketing and Customer Experience Officer Candice Iyog highlights the symbiotic partnership between the airline and Singapore Tourism Board, in addition to the plans on how the carrier can ensure continued growth of its network and capability.

“We value this partnership with the Singapore Tourism Board. With recovery in place and our growth plans set in motion, our foremost goal now’s to fly every Juan to exciting destination corresponding to Singapore and revel in all of the offering on this beautiful destination that we missed doing in the course of the pandemic,” said Candice Iyog, Chief Marketing and Customer Experience Officer of Cebu Pacific.

CEB currently flies thrice each day between Manila and Singapore, providing passengers quick access to the Lion City, to experience its famous culinary scene, see its scenic spots, engage in thrill-seeking activities, or buy groceries.

Passengers from the Visayas can also conveniently reach Singapore through Cebu Pacific’s each day flights from Mactan Cebu International Airport.

Juliana Kua and Candice Iyog formally sign the MOU between the Singapore Tourism Board and Cebu Pacific.
Juliana Kua and Candice Iyog formally sign the MOU between the Singapore Tourism Board and Cebu Pacific.

CEB will even increase its Singapore flights from Davao as much as 4x weekly starting on March 26, 2023.

Travelers from Northern Luzon will even have a latest gateway as CEB starts its each day Clark – Singapore flight on April 28, 2023.

To spur travels to Singapore, CEB travelers can book their flights for as little as PHP499 one-way base fare, exclusive of surcharges and costs on March 13 until March 15, 2023. The travel period is from June 1 to November 30, 2023.

Cebu Pacific and Singapore Tourism Board executives pose for a photo following the MOU signing.
Cebu Pacific and Singapore Tourism Board executives pose for a photograph following the MOU signing.
STB Executive Director for Southeast Asia John Conceicao and Cebu Pacific Director for Marketing Michelle De Guzman join Juliana Kua and Candice Iyog for the media Q&A.
STB Executive Director for Southeast Asia John Conceicao and Cebu Pacific Director for Marketing Michelle De Guzman join Juliana Kua and Candice Iyog for the media Q&A.

Passengers with existing Travel Funds may use these to pay for flights and other add-ons. Other than the Travel Fund, other payment options corresponding to payment centers, credit or debit cards, and e-wallets can also be used.

CEB now flies to 34 domestic and 25 international destinations, spanning across Asia, Australia, and the Middle East.

[1] Redemptions and bookings could be made on the VisitSingapore app or SingapoRewards microsite at https://singaporewards.visitsingapore.com/.

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